Gallery > Classmates Youth Tea Beverage

Classmates Youth Tea Beverage | SEAN BRAND DESIGN

2019 ·






As a new-launched product, this black tea drink mainly targets at students and those vigorous young people just stepping into the society.


With a theme of “So young”, the entrant uses different color schemes to manifest diversified flavors. Illustrations closely pertinent with daily occasions in life and overall brightness of hue elucidate the vigor and sanguinity of the products. Plus, there is a short remark on every single product label of each flavor to build emotional connection and value identity with the target audience.