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Juice | Song He - Hubei Institute Of Fine Arts

2019 ·




As a fashionable drink, the expectation of consumers is absolutely natural, fresh and pure. This juice packaging design uses the characteristics of Ecolean packaging, light, flexible and convenient, so that people really feel the "small package, big wisdom". This packaging not only contacts the fruit and nature things to show the pure and fresh juice, but also brings a green and healthy impression to consumers. Here, entrant anthropomorphizes the juice. The most important point is applying hand-drawn design to break the traditional pattern on the previous packaging. Entrant has designed three different flavors: orange flavor, strawberry flavor and lime flavor. Each flavor has its own unique presentation, such as orange sports, strawberry beauty and lime playing, which are combined with the activities of today's young people. Entrant believes this package can be loved by most young people!